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Baton Rouge General Wins National Consumer Loyalty Award

BATON ROUGE, La. -- Baton Rouge General (BRG) was ranked 83rd in the nation and first in Baton Rouge for consumer loyalty, according to National Research Corporation (NRC) Health’s new Consumer Loyalty Awards. The Consumer Loyalty Awards are the first and only loyalty-based hospital rankings in the U.S, recognizing the top healthcare facilities garnering extraordinary loyalty from their patient populations.

“Our clinical programs fully encompass a patient’s needs and wants, and that builds loyalty -- one patient, family member or friend at a time,” said BRG President and CEO Edgardo Tenreiro. “From our grounds crew to our food service team, from our nurses to our physicians, patients are our top priority. We know patients have a choice, so when they come to us and leave wowed by their experience -- that is more valuable than any advertising.”

NRC Health evaluated organizations in seven categories: image and branding, engagement, ability to meet needs, accessibility, motivation of preference, service experience, and whether a consumer would recommend the facility. More than 310,000 households nationwide were polled from June 2017 through May 2018 as part of the survey.

Award winners were recognized at the 2018 NRC Health Symposium held August 26–28 in San Diego, Calif. See the full list of winners here.

About Baton Rouge General Medical Center
Baton Rouge General Medical Center is the area’s first community hospital with 588 licensed beds between two campuses. Baton Rouge General opened its doors in 1900, and has provided the Greater Baton Rouge community with high-quality healthcare for generations. An accredited teaching hospital since 1991, Baton Rouge General serves as an affiliate of Tulane University School of Medicine, and offers other medical education programs, including a School of Nursing, School of Radiologic Technology, Family Medicine Residency Program, Internal Medicine Residency Program, and Sports Medicine Fellowship Program. For more information, visit, find us on Facebook at and follow us on Twitter at @BRGeneral